Managed all aspects of online sponsorship / online advertising campaigns from start to finish. This includes creating meaningful digital media proposals, overseeing insertion order process, implementing campaigns efficiently and on time, executing all campaign metrics reporting and billing. Also managed the email marketing campaigns for over 15 websites.
Managed all internet marketing functions for magazine publisher's consumer marketing department. This included creation, deployment and metrics reporting for all email marketing campaigns, creating web promotions, managing the redesign of the customer service website, creating partnership coop opportunities and creating all online subscription pages for 14 magazines.
As an interactive advertising agency Account Manager, I am the day-to-day client contact. I also manage new business development marketing strategies and initiatives as well as oversee the production processes of our in-house agency creative team.
Masters of Business Administration
English
Concentration: Culture of Information Specialization (Marketing | Advertising | Media)
Marketing, Advertising, New Media, Traditional Media, Social Networking, Cooking, Reading, Writing, Spending QT with family and Friends
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